Content Production & Storytelling
I’ve had over 4 years of experience in developing concepts, crafting stories and working with the in-house design studio and video production teams to bring campaigns and content to life.
Swisse Wellness – Healthy Beautiful
Swisse Wellness recently launched their range of skincare and beauty supplements under the ‘Healthy Beautiful’ platform.
The campaign was supported with educational and engaging content featuring skincare tips, beauty how-to’s and ingredient highlights.
Biostime Nutrition – Next Generation
The world is changing and so is the experience of parenting. As a global leader in childhood nutrition, Biostime brought together parents and experts to share, connect, celebrate and learn more about the triumphs and tensions of parenting the Next Generation.
The content series featured personal stories from parents along with helpful insights and tips from experts in post-natal wellbeing, toddler behaviour and childhood nutrition.
Swisse Wellness – Best Off Ground
The Swisse Wellness ‘Best Off Ground’ initiative celebrates footy’s unsung heroes and encourages fans to nominate the ‘behind the scenes’ person they believe helps their club take on the season.
For the 2018 campaign, we invited AFL and Swisse VFL Womens stars Patrick Dangerfield, Daisy Pearce and the Hosking Sisters to provide their own nominations and share personal stories about the difference their local legend has made in their community.
Swisse Wellness – Power Your Passion
Power Your Passion is global campaign that celebrates the partnership between Swisse Wellness and the Scuderia Ferrari Formula 1® Team.
The campaign was supported with a content series filmed during the 2018 AGP which featured key Scuderia Ferrari team members, Team Manager Jock Clear and Development Driver Marc Géne. This content was then reproduced and rolled out for various global markets.
